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      <image:title>Where are you or you business going and how can we help?</image:title>
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    <loc>https://www.authentic.net.nz/authentic-is</loc>
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      <image:title>Authentic is... - Geoff Shaw</image:title>
      <image:caption>B.A. ( Psychology/Management) . Geoff commenced his post-graduate career as a Sales Coordinator  with 3M New Zealand before spending  a tough year in sales with another American multinational. He joined one of New Zealand's oldest executive recruitment/search firms, APC in 1986, completing  industry training and being involved in leadership roles with what is now the RCSA industry body on the membership and ethics groups. Following the turmoil of the late 80's,  he acquired the recruitment brand APC Marketing in 1990, specialising  in leadership, sales and marketing roles, plus a joint venture with the University of Auckland - Department of Marketing which focused on building talent pipelines across NZ and multinational businesses, including  Sanitarium, Johnson and Johnson, SC Johnson, Red Bull, Heinz Wattie and others.   In 2001,  APC merged with Swann Group to create Swann Executive (later rebranded to Saturn Group).  Geoff became a partner still working across many  of the  same clients and increasingly involved in developing the  succession/transition offering, bringing new capability and equity into NZ's economic engineroom, the small and medium enterprise market .  In 2018 he established Authentic, working across the North Island with a focus on enterprise transtion and executive search. He travels to Auckland and around the North Island at least monthly from his base in Martinborough. Geoff is closely involved with the NZ Food and Grocery Council,  having conducted the Industry Salary  Survey since 1989.</image:caption>
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      <image:title>Services</image:title>
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    <lastmod>2024-05-31</lastmod>
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